Amazon Is Coming To Australia. What’s In It For You?
STU: Hi guys, this is Stuart. I’m excited to bring you this exclusive mini interview here today with Adam Hudson. Adam, how are you going?
ADAM: I’m great Stuart. Great to be here, thank you for having me.
STU: Fantastic! For those of you who don’t know, I have known Adam for over 10 years, but I’ve actually personally met him recently. Adam is what I would call a serial entrepreneur and educator. I knew of him 10 years ago, seen him speak, fantastic presenter. Born in Adelaide but lives in Queensland. Half the year in Australia, and half in the US.
As part of our commitment to you this year—bringing you new and cutting-edge, timely education, and wealth-building opportunities—I wanted to interview Adam today about an incredibly new strategy he’s got for most of us.
It’s very timely, and you’ll see why in a moment. Before we get there, Adam, would you kindly just tell us a little bit about yourself?
ADAM: I’ve been in business for over 20 years, and for the last 5 of those years, I’ve been living the US pretty much full-time. At the start of 2016, I had an animation company in Hollywood, California. It grew into quite a good little business, but like most people, I was looking for a way to sort of stop swapping my time for money.
I was looking for more time and geo freedom so I could be anywhere in the world and have an online income stream. So yeah, I have a very varied background in business for 20 years, and now I’m working on this space.
STU: I’m certain Adam is incredibly well-credentialed and respected in Australia as an entrepreneur, marketing, direct response, and whole heap of stuff. Trust me, if he’s sitting here, you know he’s a good guy.
So Adam, why are we sitting here today? What is happening in Australia this year that’s huge & game-changing, that’s going to change the face of retail, and could be the opportunity of opportunities for people out there who are looking to generate additional cashflow—maybe in addition to or outside of property?
ADAM: Well, at the start of this year actually, I was on Sky Business News here in Australia, and the big story is Amazon coming to Australia and launching down here.
Everybody knows what Uber’s done to our taxi industry, everybody’s familiar with what AirBnB’s done to the hotel business—well, Amazon is doing that to retail.
Retail is an enormous industry it’s disrupting it on a massive scale. In the US, Amazon represents $1 in every $2—almost—of every dollar spent in online shopping. Every second dollar. They are growing in an unprecedented rate.
What most Australians aren’t aware of is the enormous business opportunity it offers for everyday people. Most Australians are familiar with eBay which is another great online strategy, but the big difference they had with Amazon is you can live here in Australia and sell into the US market. Amazon will do all the warehousing, and fulfillment for you, so you can be literally anywhere in the world, be selling into the largest consumer market in the world, which is massive by comparison to Australia, and you don’t have to set foot in the country.
Amazon takes care of all the heavy-lifting, and they even bring the customers. It’s such an extraordinary opportunity, and extraordinary time to be looking at it.
STU: So guys, just think about that: $1 in $2 in sales done on Amazon in the US. We’re talking staggering sums and figures here. The great news is that you have the opportunity to be the one selling that $1 in $2 to people and the global market.
People might know that Amazon started out as a book place. Sort of coagulated all the books together and you can order any book you want in the world. It’s much more than that today.
ADAM: When I got into the US, I knew Amazon as a book delivery company. In my apartment in West Hollywood, I would get home, and outside of every second door were these Amazon boxes. You can see sometimes what they were: there was water, toilet paper, laundry detergents, all kinds of things.
Last year, Amazon has grown close to $150B US. In the last 10 years, they’ve just exploded, and they are really taking over the Christmas break. I think this is really a catalyst in this shift because the opportunity is predicted that online retail in the US is currently a $300B a year industry, that’s around $300B spent online in the US.
But by 2030, that figure will be $1.5T. So it’s an enormous shift, literally more than a $1T moving from brick and mortar retail, to online retail, and Amazon is the undisputed king of online retail in the US.
So when they open in Australia, we’re going to see a huge disruption in retail here as well. It’s kind of an exciting time to be looking at things and participating in that growth, it’s extraordinary.
STU: Make no mistake, this is happening. Amazon is opening in Australia this year. Rumours abound where they’re building many large warehouses in Australia to facilitate this. There’s a whole lot of industry gossip going on. It’s going to happen this year. As I’m always saying, you want to do something into a rising tide. You want to be ahead of the curve, you guys want to be set up and into this.
Adam, what’s your experience in Amazon? How did you see it as an opportunity?
ADAM: As I’ve mentioned, I was going to the office every day. We had an office in Hollywood Boulevard, where the Walk of Fame is. I thought, I want to sell this company one day.
I sold this company in 2016 and pursued Amazon full-time. The reason I was so drawn to it is because in my whole career, I have sold services—my time, basically—and this was a products-based business. So when the sale occurred, I didn’t even know the sale occurred because nobody was buying my time anymore.
I saw this enormous opportunity to develop a quality brand, put it into that enormous American marketplace, and start selling the product. It turned out that I was right. That first product, a home and kitchen product grew to $15K a month and now I have a 6-figure amount in business in US Dollars that sells my products into Spain, Italy, Germany, France, UK, Canada, and US.
Amazon will warehouse, fulfill, distribute, and find the customers. I do no online advertising, I don’t do any Google, any Facebook, and I don’t have to go to any these countries. You get paid every 2 weeks in 4 currencies. The reason why timing is so critical—I was just leading to it before—is that something really interesting happened in December in the UK.
Amazon completed their first commercial drone delivery. The customer ordered, and 13 minutes later, the package was delivered. I thinks that’s a tipping point in online retail which is going to make it very difficult for brick and mortar retailers to compete with helicopters flying to Amazon’s customers with their products in 13 minutes.
I was written up recently on WebRetailer.com, the headline was “The Lazy Amazon Seller”, because you know, I got a 7-figure a year income stream, and I honestly probably spend 10 minutes a day on business—which is extraordinary, I only have 10 products. Really interesting stuff.
STU: A couple more questions. In a moment, we’re going to tell you about an exciting webinar Adam’s doing especially for our people. If this is of interest to you, I’m telling you it’s a huge opportunity. I recommend you check it out, it’s going to be of no cost to you. We’ll get to that in a minute.
My question—just quickly—why were you on Sky Business News? What are some of the key things you shared with the audience there? Secondly, who is this opportunity for? Can anyone get in on this? Is it now the time to do this? That kind of things…
ADAM: Sky Business News contacted me because Amazon experts are thin on the ground in Australia, because it’s not here yet—but it’s coming. They wanted my take on how it might impact the Australian retailers. I sort of made no bones about it and said to them that there is thousands of boutique brands—mine included—in America that are selling in a much more competitive marketplace on Amazon and making money. All of those brands can now come to Australia and offer Australian consumers brands and products they’ve never seen before through a trusted channel that will give them exceptional customer service, 2-day delivery, free delivery if they’re a prime customer.
For your question, “Who is it for?” we have students in 12 countries now, and we try to attract people that are probably the type of people that are looking for a reliable income rather than fast income, it’s a not a get rich quick thing. We’re developing brands and real products here, things that will be reliable and consistent over a long-term basis, and it’s open to anybody.
In the old days, if you wanted to get into any kind of retail, you knock on Walmart’s door, or David Jones’, or Myer’s , or whatever, to have an employment. Then they put you through the wringer, and if they did accept you, they’d screw down the price, then you had to have the capital to have enough inventory to go through all the stores. Amazon says, “No, at $39.99 a month, you get full, professional level seller privileges, and you can put in as little or as much inventory as you want to start.”
So you can literally partner with a multi-billion dollar company, leverage their multi-billion dollar logistics infrastructure, and start with as little as a few hundred dollars. We have a student in the Gulf Coast who started with $800 on a credit card, his name is Graham, and today, he does $800K US a year at about 40% margin, living at home with his wife, he has quit his job, and so on.
It enables you to work from wherever you are, with as little capital as you’ve got, and then you simply compound your profits just much like investing in real estate. You get the equity from one, you buy another—same thing. These are digital assets that produce cashflow in the same way property does, except you’ll get there a lot quicker, and the returns are generally a lot higher.
STU: So guys, this change is coming, whether you like it or not. If you’re in traditional business, you need to see this, you need to know what’s coming. I’ve heard that up to 50%-60% of businesses will be taken away from current Australian retailers that won’t be able to compete. This is reality, it will happen, and you’ll get a piece of this pie regardless of what you think about it. You can get in and watch it happen, you can stand back and watch it happen, or you can get in and be a part of it and profit from it as well.
We got a very special webinar with Adam. Adam will be live on these webinars, he could well have be in LA very early in the morning, I’ll be on there as well, and we’ll spend an hour and a bit teaching you about how to do this, how to make money on Amazon and what’s coming.
What are you actually teaching them on the webinar, Adam?
ADAM: The first thing will be teaching them basically what the opportunity is in a bit more detail, and why it exists. The number 1 question people have is, “How do I find the product?”
So we go through some of my criteria—which I think I’m the only one in the Amazon education space that talks about it—I talk a lot about finding products that are high quality, high margin products. I’m not about high volume. Everyone talks about turnover, because it’s sexy. But at the end of the day in business, it’s the left over that matters. So I’ll teach you how to find high margin products that are not quite as easy to get into as what many of the other get rich quick type courses teach. Because at the end of the day, if you’ll do the work once, then do it right.
STU: It’s a real business, with real products we’re talking about. Just done in a brand new platform, a brand new way.
ADAM: Absolutely. So it’s how to find a product that’s high-margin profitable, and then I’ll teach you the fastest way to mathematically grow your Amazon business. We’ll talk about importing, and give you practical examples of real products that are selling in Amazon right now and I’ll reveal their sales numbers. You’ll be shocked at the amount of money being made of simple things.
In the webinar, I’ll show you a camping lantern that you put in a tent, I think it nets about $150K US a year—just one camping lantern. And I’ll give you 4 or 5 of those examples and reveal the real sales they have.
STU: Awesome. Well, I don’t know about you, but I’m excited and looking forward to this. I’m going to be in the webinar, Adam will be live in the webinar, and I encourage you to jump on this page now—down below there’s a button—and register for this webinar as soon as you can, and we’ll see what we can do together. It’s exciting when Amazon launches in this country.
Now, the opportunity’s not just in Australia. Once there was an opportunity here, the bigger markets are actually already there.
ADAM: Of course, I think that’s absolutely true in Australia. Still a market of 25 million people, but to put it in perspective, there’s 12 million millionaires in the US. You know, that’s just the millionaires, and not the rest of the population. It’s a global opportunity and it’s quite mind-blowing.
My youngest student is 10—brother and sister, 10 and 12—and they’re getting ready now to selling their products into the US, and they live here in Queensland—and they’re still kids, and we’re fascinated about what’s happening there.
So everyone, from as young as 10 years old can actually do this as a grand way to teach your kids about money. Actually I teach them how to source those products, how find them, how to negotiate with suppliers, how little you can start with, and how to brand them and all that good stuff.
STU: It’s a huge opportunity. I think Amazon’s already in 14 countries?
ADAM: No, it’s many more.
STU: Many major markets in the world. It’s a huge opportunity both here in Australia with an opening here soon, and also worldwide!
Again, jump on the page down below, register your details, we’ll see you live on the webinar very soon. So for now, this is Stuart.